TRAVEL READS – April 2016

Perhaps a couple of you have noticed that I haven’t blogged much for the last, six months, but I haven’t fully disappeared into the abyss — just fallen through a wormhole and now trying to climb out. In the meantime, here are some good reads that have kept me tethered to the world of travel (oh,…

ON THE INFLUENCE OF TRAVEL BLOGS: A CASE STUDY IN SELF

Do travel blogs actually influence travel decisions and drive income to destinations and services? There are many ways in which travel blogs are monetized: website advertising, affiliate sales, sponsored content, press trips and external travel writing or photography engagements among them. To be hired, a blogger has to prove their worth, which usually comes down to…